Mondays, Maggie Muses: Artist Paolo Ventura

A few weeks ago I had posted about a visit to the shop Nonostante Marras in Milan, Italy. Along with the many things they sell in their boutique, they regularly feature local artists. Back in February I was introduced to artist/photographer Paolo Ventura. Boy, was I smitten.

This Italian born photographer creates scenes that are rich, dreamy and sometimes surreal. He does this by creating miniature sets into which he then places realistic dolls and props ~ then he photographs them. The result is part fantasy, part realism. They are captivating images that take you right into his nostalgic world.

His painstaking attention to detail is what makes them so charming. Ventura creates every detail from start to finish. He chooses the costumes (sometimes designing them himself), makes or sources the props and paints the dioramas. He also becomes part of the picture, putting himself in costumes and posing in front of the camera.

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Maggie Muses: re-souL mood boards

Let’s just jump right into this, shall we?  I love mood boards! I love looking at them.  I enjoy creating them. I really can’t get enough of them! To me they are a visual way of organizing my thoughts before I go into the full blown design mode. Every creative person has their own way of being inspired and their own process. Mine starts with mood boards. It’s my inspiration, my trend analysis, my research and my organization all rolled into a visual presentation.

This Fall’s re-souL’s brand collection of shoes started with, you might of guessed by now, a mood board. A couple of them, actually. The first one was created from images I found on-line. I usually keep them on my i-Pad using apps for creating boards. That way I can recall them at anytime, especially when away from the shop or office. My current favorite app is Morpholio Board. It allows you to save your boards, edit them, add text and add links to your pictures.

mood board

mood board 2

The second mood board was my color story. It was something that I had pinned up on the wall and spread out through my work space. Fabric swatches, a catalog tear sheet, some painted sketches, and one of my favorite necklaces I had picked up in Copenhagen several years ago. This became the color palette for the shoe collection as well as our FW14 look book.

re-souL_fw14_lookbook_moodboard

 Thank you as always for stopping by, I wish you a productive and creative week!  ~ Maggie

 Image Credits

Margaret Howell SS14 Ad Campaign | Wellness for Joy | Schumacher | Instagram | Cy Twombly | Vogue Italia 1999 | Tamara Klimova | Fran Coca
 Adam Mork | Marie Claire Germany 1997 | Kelly Wearstler
re-souL / Legh Burns