Let’s just jump right into this, shall we? I love mood boards! I love looking at them. I enjoy creating them. I really can’t get enough of them! To me they are a visual way of organizing my thoughts before I go into the full blown design mode. Every creative person has their own way of being inspired and their own process. Mine starts with mood boards. It’s my inspiration, my trend analysis, my research and my organization all rolled into a visual presentation.
This Fall’s re-souL’s brand collection of shoes started with, you might of guessed by now, a mood board. A couple of them, actually. The first one was created from images I found on-line. I usually keep them on my i-Pad using apps for creating boards. That way I can recall them at anytime, especially when away from the shop or office. My current favorite app is Morpholio Board. It allows you to save your boards, edit them, add text and add links to your pictures.
The second mood board was my color story. It was something that I had pinned up on the wall and spread out through my work space. Fabric swatches, a catalog tear sheet, some painted sketches, and one of my favorite necklaces I had picked up in Copenhagen several years ago. This became the color palette for the shoe collection as well as our FW14 look book.
Thank you as always for stopping by, I wish you a productive and creative week! ~ Maggie
Margaret Howell SS14 Ad Campaign | Wellness for Joy | Schumacher | Instagram | Cy Twombly | Vogue Italia 1999 | Tamara Klimova | Fran Coca
Adam Mork | Marie Claire Germany 1997 | Kelly Wearstler
re-souL / Legh Burns