Let us introduce you to Jo. A handbag line that we have been recently carrying at re-souL. Jo combines a raw look with a timeless style to offer handbags that are sturdy, versatile and purposefully unpolished. A fashionable blend of interesting textures, Jo handbags are crafted with materials made to last – no matter what.
A company led by three women with various backgrounds in interior design, advertising and fashion, the friends decided to combine their strengths to bring Jo to life. Having been in and around fashion for many years, these women knew that there was a void for utilitarian yet cool-looking bags that were at a sensible price point.
This collection is designed with the intention that bags should be fashionable, as well as hard working. Jo’s unique designs artfully blend boot leather, woven vinyl, burlap, waxed canvas, copper, silver and brass in classic shapes. Details like raw cut leather, hammered wire and external stitching are finishing touches that reinforce the commitment to craftsmanship and quality.